What to Wear for Family Photos (So You Love Your Photos Forever)

Choosing outfits for your family session doesn’t have to be stressful — in fact, it can completely elevate your photos when done right.

As a photographer, I’ve seen firsthand how the right wardrobe choices can take a session from good to stunning.

Start with Mom’s Outfit First

The easiest way to build cohesive outfits? Start with mom.

Choose something:

• flattering
• comfortable
• flowy or textured

Then build everyone else’s outfits around that.

Stick to a Coordinated Color Palette

Instead of matching exactly, aim for coordination.

Great color options:

• neutrals (cream, beige, white)
• earthy tones (olive, rust, soft browns)
• muted pastels

Avoid:

• neon colors
• heavy patterns
• logos/graphics

Think Movement and Texture

Flowy dresses, linen fabrics, knits, and layers add depth and movement to your photos.

These details photograph beautifully — especially in outdoor settings like fields or sunset sessions.

Dress for the Location

Your outfits should complement your environment.

For a grassy field or sunset session:

• soft neutrals
• warm tones
• light, airy fabrics

This creates that dreamy, cohesive look.

Keep Kids Comfortable

If kids are uncomfortable, it shows.

Choose outfits that:

• allow movement
• aren’t itchy or restrictive
• feel like them

Final Tip: When in Doubt, Keep It Simple

Simple always wins.

Your connection is the focus — your outfits just enhance it.

FAQ Section

Can I wear patterns?

Yes, but keep them minimal and pair with solids.

Should we all match?

No — coordinated is better than identical.

Are shoes important?

Yes! Neutral, clean shoes photograph best. But, I also love a barefoot session.

Want more? Here’s a backyard family session turned proposal I shot recently, as well as a sun-filled candid family session.